Presented By
Berklee Alumni Affairs

Digital Marketing and Artist Funnels 101

Event Dates
Venue Title
Online
Admission
free

Join Ashwin Siriam B.M. '22 for an introductory session on social media ad campaigns. This workshop will focus on Meta tools (including Instagram), demonstrating how targeted ads can be leveraged to achieve specific goals. Learn how to build a marketing funnel that supports a profitable business model.

Participants will:

  • Learn how to run effective ad campaigns on Meta to boost streams
  • Understand the mechanics of social media and Spotify algorithms
  • Discover best practices for generating income as an artist

Please note: This event takes place at 9:00 a.m. Indian Standard Time.